I’m Hemant Kumar, an SEO Specialist With 7 Years of Hands-On SEO Experience
I’ve been doing SEO for 7 years, working across website SEO, service-page optimization, keyword research, content strategy, technical SEO checks, link-building support, and performance reporting.
As part of my professional SEO journey, I have also worked as an SEO Specialist on US business campaigns, focusing on organic visibility, traffic quality, service-page performance, and lead generation.
I built Untapped Local Leads to help service businesses get direct, practical SEO help without bloated agency layers, confusing reports, or generic advice that does not connect back to real leads.
- 7 years of hands-on SEO experience
- Experience with US business SEO campaigns
- Website-first SEO, not just listing optimization
- Focused on leads, calls, traffic quality, and practical business outcomes
SEO Specialist
Hemant Kumar
Helping service businesses get more leads from Google
Focused on website SEO, service-page optimization, technical SEO checks, keyword research, and lead-focused recommendations.
What I’ve Managed as an SEO Specialist
My SEO work has not been limited to basic keyword changes. I have handled strategy, execution, reporting, coordination, and performance tracking across real client projects.
SEO Strategy & Roadmaps
Planning SEO strategies, quarterly roadmaps, goals, and success metrics based on client objectives, target audience, and KPIs.
SEO Audits & Recommendations
Conducting SEO audits, identifying website issues, and turning findings into clear optimization recommendations.
On-Page & Technical SEO
Managing on-page optimization, technical SEO checks, crawlability, indexation, page structure, internal linking, and page-speed related issues.
Content & Service Page SEO
Working with content teams to create and improve optimized content based on approved keyword and content strategies.
Outreach & Link Building
Supporting outreach campaigns, prospect research, link-building efforts, and relationships with credible webmasters and publishers.
Reporting & Lead Tracking
Monitoring rankings, organic traffic, CTR, conversions, leads, and calls using tools like Google Analytics, Google Search Console, SEMrush, and Screaming Frog.
SEO Experience Across Legal, Healthcare, B2B, Local Service, and Lead-Generation Websites
Over 7 years in SEO, I have worked around different types of businesses where organic search is expected to support real outcomes — calls, form submissions, consultations, quote requests, and qualified traffic.
This helps me look beyond basic rankings and focus on whether the website, service pages, content, search intent, and conversion path actually support lead generation.
Business Types I’ve Worked With
- Law firms and legal service websites
- Healthcare and mental health-related businesses
- Pharma, life sciences, and B2B companies
- Local service businesses and service-area businesses
- Home services, cleaning, restoration, and contractor-style businesses
- Content-led websites and lead-generation websites
How I Approach SEO
Simple, practical, and focused on the work that can support better visibility, better traffic quality, and more lead opportunities.
Audit the Website
I check the website structure, service pages, keywords, competitors, technical SEO, and local search presence.
Prioritize What Matters
I separate urgent SEO issues from nice-to-have tasks, then focus on changes that can support visibility and leads.
Track the Right Outcomes
I look beyond vanity numbers and focus on meaningful signals like rankings, traffic quality, calls, form submissions, and leads.
Your Google Business Profile Matters, But Your Website Still Does the Heavy Lifting
Many service businesses focus only on maps visibility, but the website often decides whether a visitor trusts the business, understands the service, and takes action.
That is why I focus heavily on service pages, page structure, keyword intent, internal linking, conversion paths, and technical issues that can limit organic visibility.
What I Look For on a Website
- Weak or missing service pages
- Pages not matching customer search intent
- Poor title tags, headings, and page structure
- Thin content or missing topical coverage
- Technical issues affecting crawlability or indexation
- Unclear calls-to-action or contact paths
- Competitors ranking for searches you are missing
How I Like to Work
Clear communication, practical recommendations, and honest expectations.
No Fake Guarantees
SEO cannot be honestly guaranteed, but real issues can be found, prioritized, fixed, and measured.
No Bloated Reports
I focus on clear findings, missed opportunities, action steps, and what should be improved next.
Direct Collaboration
You work directly with me, so communication stays simple, practical, and focused on your business goals.
Want a Fresh Look at Your Website SEO?
Send your website and I’ll review your service pages, keyword gaps, technical SEO basics, and local lead opportunities.
Request Free SEO Review